Jun 11, 2018
Most event technology is sold through business-to-business (B2B) channels. However, B2B sales processes can take more time than some planners have for smaller events.
To help ease the process, etouches is selling its LOOPD Smart Tags and mobile event apps on a new online store and also on Facebook, Instagram and Pinterest. This new low-touch sales model presents a unique way for event professionals to buy enterprise event technology.
The LOOPD Smart Tag enables attendees to network at an event without worrying about lead scanners, business cards, or session check-ins. Acting as a digital… more
Jun 08, 2018
Forget talking about event technology, it's time to take action. Find out how a strategic event tech plan can fuel real results and ROI for your corporate event.
Join us June 28 at 1pm ET for a deep dive into the tools, techniques and talent you'll need to make your corporate event tech investment pay off with a complimentary webinar hosted by Core-apps.
Register for this valuable webinar HERE.
Learn more about:
Tips for evaluating your current tech stack
How to simplify your work flows for better team collaboration and efficiencies
Consolidate! Suggestions for bundling tech and vendors… more
May 30, 2018
International virtual marketing and communications incubator, Event Tech Lab, is continuing to do its part to mentor and develop the next generation of event technology companies by growing its start-up partnerships.
“There is a global remit to work with start-ups worldwide that specialize in production and logistics technology, marketing and management technology and attendee engagement technology – three areas that cover almost all event technology types,” explained James Morgan, who founded UK-based Event Tech Lab in January of 2015 as a partnership community for event tech providers and… more
May 23, 2018
Audio-visual and event services company, Staging Connections, has launched Cumulus, its latest mobile event app that allows clients to create a tailored solution with a range of features to streamline their management process and maximize event ROI.
With Cumulus, event organizers can manage their own event-specific content via a user-friendly interface so that they can make changes instantly, while event attendees have easy access to important event information from their smartphone or tablet.
Event information accessible on Cumulus includes venue details, floor plans, maps, event program,… more
May 17, 2018
Videos at events are nothing new. Corporations have made advances in when and what they show, now often mixing video and photos captured during the course of a conference to create a “recap” video shown on the final day.
These videos are typically produced by a small team or even a single individual, using carefully curated content. But what if all your attendees had the opportunity to participate in creating a real-time, interactive, mutable experience?
eObjx, the first artificially intelligent mixed media DJ, promises to do just that.
eObjx CEO and co-founder John B. Graham describes the… more
May 10, 2018
Exhibiting is a key part of the B2B marketing mix. However, standardized lead capture and follow-up processes are notoriously challenging for most organizations.
Most events these days offer lead scanning technology, but there is no consistency from event to event. Some smaller events may not even have badge scanners, requiring organizations to fall back on the tried-and-true method of business card collection, or physical lead cards for attendees to fill in.
Even when you are able to get badge scan data close to real-time, getting it formatted to upload into a CRM and/or marketing… more
May 02, 2018
Enterprise event management company Cvent, Inc., has announced that it will acquire mobile event app provider QuickMobile. The acquisition is expected to close before the end of May 2018.
The addition of QuickMobile's technology will help Cvent expand its Event Cloud Platform's mobile capabilities, providing mobile apps for events of all sizes.
Together, the organizations will:
Serve more than 25,500 customers, including 80% of the Fortune 100
Deliver 16.7 million app downloads
Offer over 950 product support professionals to ensure customer success
Reggie Aggarwal, founder and CEO of… more
Apr 30, 2018
A new event registration service specifically designed for small to mid-tier events is now available from Core-apps.
The new Core-apps Badger Registration Service was built for events ranging in size from 25-2500 attendees and is tailored to corporate meetings, educational conferences and smaller shows that do not have a large expo presence.
The service offers dozens of potential registration options and rounds out the company’s existing offerings. Existing Core-apps clients can use it to provide a complete attendee engagement experience, and the service will also appeal to new clients who… more
Apr 23, 2018
May 25, 2018 is the day that the General Data Protection Regulation (GDPR) goes into effect. The GDPR provides EU citizens specific privacy rights regarding the collection, storage, transfer and use of their personally identifiable information. Non-compliance with the GDPR may result in significant fines and penalties of “up to €20 million, or 4% of the worldwide annual revenue of the prior financial year, whichever is higher,” according to the GDPR’s regulation 2016/679.
In March, I attended a roundtable event co-hosted by Key Events and Lenos Software on GDPR compliance and how it will… more
Apr 17, 2018
If you’re an event professional, chances are high that you are also a frequent flier. Delta Airlines has just launched a new biometrics program for Delta Sky Club members: Sky Club members who also have CLEAR® can now use their fingerprints to enter all 50 U.S. Delta Sky Club locations.
The experience is made possible through Delta’s new biometrics program – Delta Biometrics Powered by CLEAR – which is free for Delta Sky Club members who are U.S. citizens or permanent residents. This new program has the potential to streamline check-in for millions of Sky Club visits each year.
“From… more
Partner Voices
MGM Resorts is renowned for its exceptional service and diverse venue options across Las Vegas, Detroit, Springfield, National Harbor, Biloxi, and Atlantic City, providing flexible spaces for meetings of any size. Beyond these offerings, MGM Resorts distinguishes itself through a strong commitment to social responsibility and sustainability, making it an ideal choice for your next meeting.
At the core of MGM Resorts' company values is its platform, "Focused on What Matters," dedicated to meeting customer needs while advancing socially responsible practices. This commitment is evident more