Jun 12, 2023
PCMA has selected the future host cities and dates for Convening Leaders (CL), the association’s annual flagship education and networking event, for 2024-2027. San Diego has been tapped to host the event in January 2024, followed by Houston in 2025, Philadelphia in 2026 and Miami in 2027.
“The business events industry plays a critical role in bringing people together that drives economic growth and social good for individuals, organizations and communities” said PCMA and CEMA President and CEO Sherrif Karamat. “Each of these destinations has a unique identity and offers a diverse range of… more
Jun 07, 2023
As the nation’s elected officials burned the midnight oil to pass a bill to raise the debt ceiling on Capitol Hill in Washington, D.C., trade show industry executives gathered a few blocks away at the Grand Hyatt Washington to connect and learn from their peers at the 22nd annual Exhibition and Convention Executives Forum (ECEF), produced by Lippman Connects. Held May 30-31, the event attracted a record 237 industry leaders and suppliers, and corporate event professionals can glean several tips from key insights provided during ECEF 2023 sessions.
“There's a mix on the stage of association… more
Jun 05, 2023
While the majority of meeting and event professionals are expecting favorable overall business conditions over the next year, they’re also facing new market challenges, according to Meeting Professionals International’s (MPI) recently released 2023 Spring Meetings Outlook. A future-focused quarterly report that identifies new industry trends and innovations, the publication allows planners to budget and plan accordingly and ensures a strong foundation for building sound strategies that keep businesses on paths to success, according to MPI officials.
Supported in partnership with IMEX Group… more
Jun 02, 2023
The future is looking bright for the business events industry, according to the 2023 Global Economic Significance of Business Events study by the Events Industry Council (EIC) in partnership with Oxford Economics.
The 2023 edition of the study, which measured the full scope of the $1.6 trillion global business events industry, revealed its massive and far-reaching impact, its resilience following the pandemic — with global event spending expected to reach 2019 levels by 2025 — and the importance of face-to-face interaction.
“Business events have a GDP larger than many global economies,”… more
May 26, 2023
After nearly 18 months on the drawing board, IMEX Group’s bold new brand refresh went live at IMEX Frankfurt, which took place May 23-25 at Messe Frankfurt. The design incorporates elements of its legacy brand, while infusing it with a fresh concept that keeps inclusivity in mind and features the company’s first-ever sonic logo.
The brand review process was conducted by IMEX’s in-house design team, led by Design Manager Anna Gyseman, who was a seminal member of the team that launched Grazia magazine into the U.K. market. Gyseman recruited ex-colleagues Tony Chambers, former editor and… more
May 23, 2023
As the events industry continues its robust recovery following the pandemic, the Exhibitions & Conferences Alliance’s (ECA) Legislative Action Day will return to Washington, D.C., on June 1, bringing industry advocates and leaders to meet with members of Congress about important federal policy priorities.
“It will be great to have this event back in person after four long years,” said Tommy Goodwin, vice president of government affairs for ECA, adding that the last in-person International Association of Exhibitions and Events (IAEE) Exhibitions Day was in 2019, with the 2020 event held… more
May 15, 2023
Global, full-service event and experiential marketing agency Impact XM recently expanded its large-scale meetings and event management capabilities and expertise, as well as launched a valuable new service for its clients.
On May 2, the agency announced it had acquired Denver-based MorEvents, a female-owned event management and creative agency that has been serving global audiences for more than two decades. Specializing in delivering virtual and physical events across the globe, MorEvents has partnered with Fortune 500 companies including Mastercard and Dell EMC to shape how these leading… more
May 12, 2023
May is Asian American and Pacific Islander (AAPI) Heritage Month in the U.S., a time to honor and recognize the contributions and influence of those in the AAPI community to the history, culture and achievements of the U.S., in addition to the industries in which they work. It’s also an ideal opportunity to learn about the AAPI community through their valuable insights.
Corporate Event News checked in with five AAPI events industry professionals to get their thoughts on how their organizations support the AAPI community, AAPI event professionals to watch, advice for the next generation of… more
May 09, 2023
The U.S. Travel Association, which has been diligently advocating for the end of COVID-19 restrictions along with several other tourism and events industry entities, overwhelmingly welcomed the Biden-Harris Administration’s announcement May 1 to repeal the COVID-19 vaccine mandate for inbound travel to the U.S.
“[The] action to lift the vaccine requirement eases a significant entry barrier for many global travelers, moving our industry and country forward, said Geoff Freeman, president and CEO of U.S. Travel.
However, he added, the return of international visitors should be as efficient and… more
May 08, 2023
Live events are a key driver for building brand trust, according to the Freeman Trust Report 2023, a research study on the impact of face-to-face interactions on brand loyalty and trust. Powered by Edelman Data and Intelligence, the research reveals 77% of all respondents – and more than 8 out of 10 millennials – say they trusted brands more after interacting face-to-face with them at live events.
Even better news: The halo effects from these interactions lasted at least a month for 64% of people surveyed, resulting in long-term brand trust, recognition, and sales.
Survey data from the… more
Partner Voices
MGM Resorts is renowned for its exceptional service and diverse venue options across Las Vegas, Detroit, Springfield, National Harbor, Biloxi, and Atlantic City, providing flexible spaces for meetings of any size. Beyond these offerings, MGM Resorts distinguishes itself through a strong commitment to social responsibility and sustainability, making it an ideal choice for your next meeting.
At the core of MGM Resorts' company values is its platform, "Focused on What Matters," dedicated to meeting customer needs while advancing socially responsible practices. This commitment is evident more