Mar 31, 2023
Event Tech Live (ETL) has launched its first hosted buyer program for its shows in Las Vegas and London using the MustMeet platform by Grip, a leading AI-powered event tech provider built for meetings and matchmaking. Grip’s MustMeet product, a powerful meeting scheduling system for event organizers, is being used by ETL to automatically schedule, manage and host a range of meetings for buyers and suppliers.    “Our hosted buyer initiative is about expediting the ETL experience for brands and businesses typically unable to commit a day to the show,” said Adam Parry, co-founder of ETL. “… more
Mar 24, 2023
RainFocus™, a next-generation event marketing platform, has released new data integration solutions in collaboration with Adobe to seamlessly connect real-time behavioral event data with Adobe's technologies for accelerated growth. RainFocus recently became an Adobe Certified Platinum Partner and has been working with Adobe to elevate customer journeys for joint clients and optimize omnichannel marketing and sales programs. The new capabilities easily ingest and map RainFocus data into the Adobe Experience Platform (AEP), enabling customers to manage and configure their instrumentation of… more
Mar 10, 2023
IMEX Group launched a partnership with leading event management company ExpoPlatform to be the new official event tech provider at its shows in Frankfurt and Las Vegas. Ahead of IMEX Frankfurt 2023 in May, IMEX has been working with ExpoPlatform to offer participants a new online platform enhanced with a range of features and tools carefully designed to maximize business connections and ease of use. At its core, the new platform makes it simpler for exhibitors and buyers to find and connect with each other in the run-up to the show and then to enhance those relationships face to face at … more
Mar 09, 2023
Freeman, a leading global event producer, and Sessionboard, a next-generation SaaS provider, announced a strategic partnership that provides Freeman customers with enhanced speaker and content management technology solutions.   The partnership is a testament to Freeman's mission to redefine live for a new era, whether virtual, in-person or hybrid, with a data-driven approach and the industry's largest network of experts, and Sessionboard's quest to simplify the complex workflows and disjointed communications that exist around speaker and content management. “Partnerships like this one will… more
Feb 22, 2023
Sodexo Live! is stepping up its innovative new tech offerings with the addition of autonomous store technology by AiFi, a leading artificial intelligence (AI) and shopping solutions provider, at two ASM Global-managed venues in Salt Lake County, Utah: Salt Palace Convention Center and Mountain America Expo Center.Designed to streamline throughput and ensure a more seamless experience for attendees of trade shows, conventions, meetings and other events, the store has opened as Salt Shaker Grab-and-Go at Salt Palace Convention Center, marking AiFi’s debut in a convention center setting, and… more
Feb 09, 2023
The new year is bringing plenty of fresh technology solutions to help event professionals, exhibitors, sponsors and destinations stay on top of the ever-changing events landscape, as well as industry recognitions. Read on for some of the latest event tech developments. Simpleview and SKYNAV Simpleview, a leading provider of CRM, CMS and marketing solutions for destinations worldwide, partnered with SKYNAV, a mixed-reality marketing and software platform, to give destination marketing organizations (DMOs) the ability to provide immersive experiences for event professionals and travelers. “… more
Feb 03, 2023
Ungerboeck, a global leader in venue and event management software, has become Momentus Technologies, a new identity designed to unify the company’s vertical-specific software under one brand to deliver end-to-end solutions for the changing needs of the industry. “As people return to in-person events, creating positive, impactful experiences both physically and virtually has taken on greater importance,” said Alex Alexandrov, CEO of Momentus. “This new identity is rooted in the company’s heritage, technology and people—three key drivers that have made the company and its solutions what they… more
Jan 31, 2023
The Consumer Electronics Show (CES) has always been the barometer of what’s trending in face-to-face marketing, and the fast-changing experiential marketing landscape made it that much more exciting to see how brands chose to tell their stories and build connections at CES 2023–particularly through compelling and immersive tech activations at exhibits.  Among the key themes on the show floor, Tom Maher, director of strategy and growth for Pinnacle, an experiential marketing agency, pointed out the rise of active solutioning, where demos go beyond selling a product’s features and benefits to… more
Jan 19, 2023
Event Tech Live (ETL), which was founded 10 years ago and has been held annually in London, is revving up for its grand in-person entrance in the U.S. with a Las Vegas edition this spring—the only conference and exhibition in the country focused exclusively on event technology. Registration is now open for Event Tech Live, Las Vegas, which will take place April 26-27 at The Expo at World Market Center. As with Event Tech Live, London, which this year is set for Nov. 15-16 at ExCeL, London, the Las Vegas edition is dedicated to bringing global event professionals together to experience and… more
Jan 13, 2023
  ExpoPlatform, which uses AI-powered solutions to build events, communities and marketplaces across in-person, virtual and hybrid channels, unveiled the Event Tech Forecast 2023. The report focuses on how the digital evolution of the industry will shape businesses this year and features exclusive findings from professionals and expert insights from top contributors. The four sections of the report include: The amount of annual revenue expected to come from digital channels   The biggest windows of opportunity for event technology   The most important challenges facing event… more
Partner Voices
Just when it seems like Las Vegas can’t get any bigger, brighter or more exciting for groups, MGM Resorts raises the bar again. The company continues to invest and innovate across its portfolio of Las Vegas resorts, with new attractions and upgraded experiences for attendees of all interests.  Remodeled Guest Rooms MGM Grand is the largest single hotel in the world with over 5,000 guest rooms and an 850,000-square-foot conference center. It is home to the newly remodeled MGM Grand Studio Tower—700 reimagined guest rooms with a fun mid-century vibe. Nearby, the iconic New York-New York Las more