Jul 21, 2022
Event software provider Cadmium partnered with Bear Analytics to bolster the digital product and service offerings of both organizations in the event technology industry. The partnership, which facilitates the connection between users of Cadmium technology and Bear Analytics’ Bear IQ platform, enables data-driven decision making for organizations evaluating the effectiveness of their event and online learning programs.  Cadmium is an event and learning software provider offering continuing education, professional development, and content management solutions. Bear Analytics is a leading… more
Jul 15, 2022
VenuIQ, a leading platform for live, hybrid and virtual events, and akire productions, an event production agency, announced a strategic initiative to accelerate growth, create new technology for the industry and produce a variety of events.   akire productions has been and will continue to be VenuIQ's premier event production partner, and the higher-level strategic partnership will pave the way for innovative features to be unveiled in the coming months, according to John D’Adamo, head of sales, USA for VenuIQ "Together, we will be collaborating on new solutions to revolutionize the events… more
Jul 08, 2022
As the venerable Event Technology Awards (ETA) approaches its 10th anniversary this fall, two new categories based on increasingly trending industry topics were just added to the list: “Best Metaverse Experience” and “Best Sustainable Tech Solution.” The metaverse is a hot topic in the events industry at the moment, especially when coupled with how it can best use it to enhance future events and encourage audience interaction within the virtual world, according to Adam Perry, co-founder of ETA and co-creator of Event Tech Live. “We want to hear from event organizers who are already… more
Jun 30, 2022
ASM Global, a leading producer of entertainment experiences, teamed with Infor, a top cloud software provider, for a multi-year strategic blueprint that will offer the live-entertainment industry’s first fully integrated booking, sales, food and beverage, and event management platform, and it will also be used for conventions, trade shows and other corporate events.   The newly developed software is earmarked for ASM’s domestic and international venues, and the company plans to officially begin deploying it this month at select ASM Global U.S. arenas, stadiums, theaters and convention… more
Jun 24, 2022
Leading digital engagement platform JUNO has secured $10 million in Series A funding, led by global software investor Insight Partners, that is aimed at advancing the company’s mission to serve networked communities, ultimately allowing users to engage in integrated physical and digital worlds. Human connection is critical to building communities around events, whether virtually or in-person, according to Josh Hotsenpiller, founder and CEO of JUNO, adding that JUNO is one platform for all digital engagement—networking, community, events and learning. “Digital is what’s next for communities… more
Jun 14, 2022
Shepard, the third-largest event services provider in the U.S., has teamed with  Bear Analytics, a leading data analytics firm for event producers, trade associations and professional societies, to help event professionals address the ever-important aspect of event data to drive success.  Knowing that event professionals don’t always have the time or resources to invest in big data projects, the partnership is a win-win on all fronts, according to Cory Smith, vice president of strategic services at Shepard, which is committed to providing clients with signature full-service capabilities,… more
Jun 09, 2022
Event tech powerhouse MeetingPlay + Aventri (MPAV), which merged earlier this year to provide a comprehensive event planning and management solution for virtual, in-person and hybrid events, purchased eventcore, a leading event registration platform for organizations looking for customized solutions for the most complex events. The acquisition positions MPAV as a premium platform for delivering innovative and impactful experiences through the entire event lifecycle. Known for pushing the envelope on technology advancements, MPAV provides a suite of premium solutions, including custom mobile… more
May 27, 2022
Having worked in advertising and marketing agencies in her native Lebanon, then for an event publishing company in Montreal, Rachel Stephan launched her own event marketing agency in 2001—yet she always wanted to create a tech product that would become her legacy.   Her “aha moment” came in 2015 after seeing the successful results of the unique word-of-mouth campaigns her company was running. “I thought, ‘How can we scale this? How can we better measure it?’” she said. “One summer, we created our first pilot of the project, and my software engineer said nonchalantly, ‘Let’s call it ‘Boule… more
May 19, 2022
Snöball, a word-of-mouth marketing and audience growth platform for events, formed a strategic partnership with CLIPr, a video analysis and management (VAM) platform using AI and machine learning to make recorded videos searchable by transcription, topics and subtopics. With the alliance, Snöball will pair its event marketing and social amplification expertise with CLIPr’s ability to create more searchable video content to help event professionals greatly increase content personalization and drive audience acquisition, retention and engagement. With the industry having shifted to virtual and… more
May 13, 2022
Association Analytics, a leading provider of business intelligence and data analytics for the association industry, debuted Acumen Major Meetings, a platform designed to improve conference and trade show performance with actionable data on attendees, exhibitors and sponsors all in one place. The new platform augments the company’s flagship analytics platform, Acumen, which provides a 360-degree view of association members, bringing together all association data in one place for clients to visualize, analyze and take action. Acumen Major Meetings was created to specifically address the pain… more