Meetingselect and Certain are partnering to extend the reach and business value of their integrated Strategic Meetings Management (SMM) and event automation solutions. Meetingselect’s corporate booking platform, which includes global event venue and conference hotel sourcing, RFP management and event budgeting and spend tracking, will integrate via APIs with Certain’s enterprise event automation solutions.

With this partnership, Certain’s enterprise customers will gain the ability to increase their control over meeting spend and maximize the efficiency of their meetings and events.

“Our customers are asking us to partner with best-in-class solutions for a seamless experience throughout their event lifecycle,” said Peter Micciche, CEO of Certain.

He continued, “Meetingselect is the industry leader for global corporations in need of venue sourcing and invoice management, and we are excited to join forces with a partner focused on the corporate hospitality market with a deep understanding of the sourcing challenges, offering our customers one integrated process.” 

Micciche added that Certain plans to further expand its partner ecosystem in the future to continue meeting the needs of its customers.

Meetingselect clients will be able to use Certain’s event automation solutions to increase the business value of their events beyond the sourcing process. For example, Meetingselect’s customers will be able to better market their room blocks to their meeting attendees with Certain’s event registration capabilities.

“We are excited to partner with an event automation provider that understands the needs of the enterprise market,” said Judith Huisman, founder of Meetingselect. “We are looking forward to offering our clients a solution that will allow them to not just increase efficiencies and save costs on the sourcing process, but increases the business values of their events.” 

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