Sep 01, 2022
With industry professionals bringing a heightened focus to the ROI of their events, particularly due to soaring event costs and structural changes to events as a result of the pandemic, Event Leadership Institute (ELI) launched the industry’s first course specifically centered on measuring, interpreting and communicating an event’s performance to stakeholders.  The online Event Measurement & Analytics Certificate will teach participants a variety of data-driven ways to measure an event’s success for different stakeholders, including attendees, hosts, exhibitors and sponsors. More… more
Aug 17, 2022
Advito, a leading global travel consultancy, has partnered with BCD Meetings and Events (BCD M&E) to create the industry’s first carbon emissions calculator that is certified by the International Organization for Standardization (ISO) and designed to help event professionals reduce the overall environmental impact of their programs.   The innovative event tech tool was developed in response to BCD M&E’s needs to factor sustainability into their event strategies and their desire to understand and measure the non-traditional elements contributing to overall emissions.  With the… more
Aug 11, 2022
Event technology innovations have been transforming the industry for years now, and the plethora of developments is showing no signs of slowing down. Following is a roundup of recent happenings in event tech. Launch Shift Go DAHLIA+Agency has developed the first-of-its-kind workshop geared specifically for tech companies and agencies seeking a thorough understanding of the U.S. events and conferences industry and a solid go-to-market strategy. Launch Shift Go is a two-week online course geared toward helping event technology executives and entrepreneurs understand and advance in the… more
Aug 04, 2022
As event professionals continue to contemplate how the metaverse can bring unique new opportunities to the industry, two companies have teamed up to do just that. epIQ Creative Group, a demand generation marketing agency creating multi-channel systems that drive demand to brands, and rooom Enterprise Metaverse Solutions are aiming to help associations and event professionals unlock the potential of the metaverse and bring marketable experiences to their communities and audiences. The new partnership is designed to bring to life exciting opportunities that year-round communities and virtual… more
Jul 21, 2022
Event software provider Cadmium partnered with Bear Analytics to bolster the digital product and service offerings of both organizations in the event technology industry. The partnership, which facilitates the connection between users of Cadmium technology and Bear Analytics’ Bear IQ platform, enables data-driven decision making for organizations evaluating the effectiveness of their event and online learning programs.  Cadmium is an event and learning software provider offering continuing education, professional development, and content management solutions. Bear Analytics is a leading… more
Jul 15, 2022
VenuIQ, a leading platform for live, hybrid and virtual events, and akire productions, an event production agency, announced a strategic initiative to accelerate growth, create new technology for the industry and produce a variety of events.   akire productions has been and will continue to be VenuIQ's premier event production partner, and the higher-level strategic partnership will pave the way for innovative features to be unveiled in the coming months, according to John D’Adamo, head of sales, USA for VenuIQ "Together, we will be collaborating on new solutions to revolutionize the events… more
Jul 08, 2022
As the venerable Event Technology Awards (ETA) approaches its 10th anniversary this fall, two new categories based on increasingly trending industry topics were just added to the list: “Best Metaverse Experience” and “Best Sustainable Tech Solution.” The metaverse is a hot topic in the events industry at the moment, especially when coupled with how it can best use it to enhance future events and encourage audience interaction within the virtual world, according to Adam Perry, co-founder of ETA and co-creator of Event Tech Live. “We want to hear from event organizers who are already… more
Jun 30, 2022
ASM Global, a leading producer of entertainment experiences, teamed with Infor, a top cloud software provider, for a multi-year strategic blueprint that will offer the live-entertainment industry’s first fully integrated booking, sales, food and beverage, and event management platform, and it will also be used for conventions, trade shows and other corporate events.   The newly developed software is earmarked for ASM’s domestic and international venues, and the company plans to officially begin deploying it this month at select ASM Global U.S. arenas, stadiums, theaters and convention… more
Jun 24, 2022
Leading digital engagement platform JUNO has secured $10 million in Series A funding, led by global software investor Insight Partners, that is aimed at advancing the company’s mission to serve networked communities, ultimately allowing users to engage in integrated physical and digital worlds. Human connection is critical to building communities around events, whether virtually or in-person, according to Josh Hotsenpiller, founder and CEO of JUNO, adding that JUNO is one platform for all digital engagement—networking, community, events and learning. “Digital is what’s next for communities… more
Jun 14, 2022
Shepard, the third-largest event services provider in the U.S., has teamed with  Bear Analytics, a leading data analytics firm for event producers, trade associations and professional societies, to help event professionals address the ever-important aspect of event data to drive success.  Knowing that event professionals don’t always have the time or resources to invest in big data projects, the partnership is a win-win on all fronts, according to Cory Smith, vice president of strategic services at Shepard, which is committed to providing clients with signature full-service capabilities,… more
Partner Voices
  MGM Resorts is renowned for its exceptional service and diverse venue options across Las Vegas, Detroit, Springfield, National Harbor, Biloxi, and Atlantic City, providing flexible spaces for meetings of any size. Beyond these offerings, MGM Resorts distinguishes itself through a strong commitment to social responsibility and sustainability, making it an ideal choice for your next meeting.  At the core of MGM Resorts' company values is its platform, "Focused on What Matters," dedicated to meeting customer needs while advancing socially responsible practices. This commitment is evident more