Jun 28, 2021
In case you thought 2020 was a dream, consider the case of davies + dixon, one of the event industry’s premier digital marketing firms. Since the pandemic took hold in this country, the Seattle-based company has spent more than 400 hours supporting virtual event programming, reaching more than 30,000 attendees.
Co-Founder Kelsey Dixon, an avid traveler, knows the in-person gatherings are coming back strong. She is also sure her organization, along with many others, is hardly through with digital programming. To wit, davies + dixon recently completed a white paper looking ahead to the future… more
Jun 25, 2021
Just because in-person events are returning doesn’t mean technology is going to take a back seat. The past few weeks have been filled with news of mergers, partnerships, innovation and the funding to make it all possible. See how the event tech world is positioning itself for the future of gatherings.
MeetingPlay
Hybrid technology company MeetingPlay has secured $75 million in funding from Sunstone Partners, a growth-oriented private equity firm focused on software and tech-enabled services companies.
The move allows for vast expansion of MeetingPlay’s already impressive capabilities.… more
Jun 23, 2021
If you are looking for a pioneer in event technology, it’s hard to beat Anil Punyapu. The senior vice president of sales at Cvent has been with the event registration and software giant since 2003 – or more than three-quarters of its impressive lifespan. Virtual events are nothing new to Punyapu and Cvent, though no one could quite predict what 2020 would bring to the world and events industry.
With more than a year under our belts, and the worst of the pandemic seemingly over in this country, Punyapu is looking ahead to a future in which technology and meetings are more integrated. “We… more
Jun 15, 2021
Jeff Bzdawka, new CEO of Knowland, talks of three Ps that led him to the industry’s oldest and one of the most respected data-gathering firms. The people and the product are top-notch at Knowland, he feels, but it’s the third, positioning, that uniquely qualifies the former vice president of technology of Hyatt for this role.
Between his leadership roles at Hyatt and tech-travel companies TravelClick and Pegasus, Bzdawka understands how to turn data-driven research into actionable insights. That skillset may be the most valuable commodity in meetings and events as the county emerges from the… more
Jun 09, 2021
Mike Piddock, founder and CEO of Glisser, gets a kick out of watching soccer – or football, as they call it in his native United Kingdom. He’ll go to a few matches per year, but prefers to experience most of the season from the confines of his couch watching the television.
He is hardly unique in this pattern. There are costs, convenience and comfort that factor into when to make the plunge to go to the stadium.
It is Piddock’s belief that the same sorts of decisions sports fans make annually will become the norm for event attendees. Yes, some gatherings will be can’t-miss events. But a… more
Jun 07, 2021
Hyatt Hotels Corporation is going all-in on hybrid with the release of a new meeting and event offering designed to make the return of events as simple as possible for event planners. Launched on April 28, Together by Hyatt comprises a new suite of hybrid event offerings designed to simplify and streamline the event planning and execution process, with attendee safety, technology, support and wellbeing at the forefront.
The new program not only offers planners the chance to take advantage of new resources, capabilities and hybrid solutions, but also provides them with the support, education… more
May 27, 2021
A large majority of events will have a blend of digital and in-person elements this year. Many event professionals expect this to be the case going forward. After that, there is a mix — or dare we say “hybrid?” — of opinions, confusion and certainty, according to a recent Swapcard survey studying hybrid events.
The biggest takeaway is that three-quarters of the 364 respondents say they are planning to have virtual components of their program, but 30% don’t know how to define hybrid events.
In part, that’s because there is not a one-size-fits-all solution to accommodating in-person attendees… more
May 24, 2021
Events and hospitality companies are gearing up for a digital financial future by accepting cryptocurrency as a customer payment option.
Defined as “a digital currency that can be used to buy goods and services, but uses an online ledger with strong cryptography to secure online transactions,” cryptocurrency is more than a speculative investment trend. Mainstream adoption is already here, with major companies including PayPal, Visa and Mastercard jumping on the crypto train.
As hotels, resorts and event-related companies continually seek out opportunities to better serve the needs of their… more
May 20, 2021
Hubb CEO Allie Magyar knows first-hand what it’s like to face gender discrimination and unconscious bias in the technology world. In the early days of the event software company, she remembers being consistently asked to explain how she wouldn’t fail rather than how she would succeed, an over-arching attitude made more apparent by the prevalence of male-led companies able to raise large sums of money while female-led companies struggled to get investors. While she never let the naysayers stop her from turning Hubb into a successful event management platform, she still experiences the… more
May 13, 2021
An event by any other name would smell as sweet to corporate event planners as long as the objective is met. That’s one of the main takeaways from a thought-provoking research compiled by event tech company MeetingPlay in conjunction with Corporate Event News.
Results, published in a new whitepaper that can be downloaded here, clearly demonstrate the end goal for virtual corporate events is nearly always the same as their in-person counterparts. Namely, corporations have become just as reliant on collecting lead generation from remote attendees as more traditional gatherings like meetings,… more
Partner Voices
MGM Resorts is renowned for its exceptional service and diverse venue options across Las Vegas, Detroit, Springfield, National Harbor, Biloxi, and Atlantic City, providing flexible spaces for meetings of any size. Beyond these offerings, MGM Resorts distinguishes itself through a strong commitment to social responsibility and sustainability, making it an ideal choice for your next meeting.
At the core of MGM Resorts' company values is its platform, "Focused on What Matters," dedicated to meeting customer needs while advancing socially responsible practices. This commitment is evident more